Colour Amount

Contrast against Back-Ground

Graphics Information Provision

Colour and Graphics Feel of Consistency

Navigation

Location Tracking

Hyperlink Semantics

Contrast against the background

0.05

Graphics information provision

0.11

0.28**

Colour and graphics feel of consistency

0.01

0.33**

0.27**

Navigation

0.09

0.28**

-

0.14*

Location Tracking

0.05

0.28**

0.25**

0.26**

0.41**

Hypelinks Semantics

0.03

0.21**

0.34**

0.21**

0.33**

0.40**

Forms organization

−0.04

0.27**

0.23**

0.30**

0.33**

0.41**

0.37**

Animated pictures effect

0.00

0.13

-

0.20**

0.10

0.31**

0.22**

Text (alone) organization

0.01

0.20**

0.16**

0.11

0.22**

0.29**

0.26**

Icons (alone) organization

0.07

0.09

0.21**

0.11

0.11

-

0.27**

Icons and text organization

0.06

0.35**

0.28**

0.33**

0.32**

0.44**

0.26**

Multimedia preference

0.13

0.21**

0.20**

0.20**

0.11

0.18**

0.20**

Universities web pages ranking

0.11

0.15*

0.15*

0.19**

-

0.03

0.10

Forms Organization

Animated Pictures Effect

Text (Alone) Organization

Icons (Alone) Organization

Icons and Text Organization

Multimedia Preference

Contrast against the background

Graphics information provision

Colour and graphics feel of consistency

Navigation

Location Tracking

Hypelinks Semantics

Forms organization

Animated pictures effect

0.31**

Text (alone) organization

0.41**

0.18**

Icons (alone) organization

0.21**

0.24**

0.17*

Icons and text organization

0.26**

0.35**

-

0.27**

Multimedia preference

0.29**

-

0.35**

0.24**

-

Universities web pages ranking

0.17*

0.13

0.09

0.18*

0.18**

0.27**